"Gewählt zum Kundenservice des Jahres" (Customer Service of the Year Germany, Austria and Switzerland) is the independant customer care event. With 225 mystery inquiries we run a qualitative audit of your customer service. Real consumers address you with their undercover questions and concerns. The outcome will be an extensive report that reveals your actual customer service performance in detail. Our business is certified according to ISO 9001 which guarantees our reliable service quality as well as a smooth management of the tests. We also have exciting news: from now on, the competition will not only take place in Germany, but also in Austria and Switzerland! Please contact us for further information!
Between May and July each year, 5 contact channels are tested for 10 weeks: Telephone, e-mail (or contact forms), website (incl. self-service area & app), chat and social media. You receive a personalised results report of the 225 mystery tests, which we present to you on site.
Use this aspect of the concept to unite your team behind a common goal and promote team spirit. Your team is also invited to the award ceremony. A great way to recognise your team's performance and strengthen team building.
Use the seal to communicate your company's outstanding customer service quality to your customers! We also support you with communicationthroughout the year with our media partners.
Comparison with the industry: compare your customer service performance with other companies and recognize where you stand in the competitive environment.
Analyze weaknesses : Benchmarks help to uncover gaps and weaknesses in customer service.
Data-based decisions: Benchmarks provide objective data that forms the basis for well-founded decisions.
125 Calls
45 e-mail inquiries
30 web navigations
10 social media inquiries
15 chat inquiries
"For people with diabetes, good customer service can make a real difference in everyday life. That is why at Abbott, our goal isn't just to answer questions. We listen, understand individual needs, and provide support with expertise, empathy, and reliable solutions so that people feel more secure and can live their lives on their own terms. Being named 'Customer Service of the Year' in the Medical Products category for the sixth consecutive time makes us very proud. This recognition belongs to our employees, who are there for our customers every day with great commitment."
"Good customer service starts with listening. That is why feedback from our customers is just as important to us as independent evaluations. Being named 'Customer Service of the Year 2027' confirms our path of consistently aligning our services with the needs of our customers and combining personal advice with digital services. We are delighted about this recognition. At the same time, it motivates us to get even better every day."
"At DHL Express Customer Service GmbH, we aim to make every interaction a positive experience. Our goal is not just to meet our customers' expectations, but to exceed them with personal commitment, expertise, and reliability. Especially in challenging situations, our customers can count on us – today just as much as tomorrow."
"E-mobility connects vehicles, charging, energy, and digital services across products and markets. At Elli, our commitment is to make this complexity feel simple and reliable for customers across Europe. Doing so requires solutions that seamlessly work together and a customer service team that truly understands these interconnections. This award confirms the quality our team has built over the years and serves as a motivation to continuously elevate this standard."
"As a bank in particular, we know just how important trust is. It comes not only from great products, but above all from the people who dedicate themselves personally and with great commitment to our customers every day. Good customer service doesn't just happen by chance. It thrives on an attitude defined by appreciation, passion, and team spirit.Therefore, this award belongs above all to our employees. With their expertise, dedication, and passion, they make the difference every day. Being recognized three times in a row fills us with pride and gratitude. At the same time, we see this recognition as an incentive to keep developing our service and to get a little better every day."
"Receiving the 'Customer Service of the Year 2027' award for our technical support team fills us with immense pride and gratitude. The competition was a valuable opportunity for us to benchmark our service quality against the industry standard. The feedback we received serves as an important source of information to further build on our existing strengths and systematically identify areas for improvement. Our aim remains unchanged: to continuously develop our technical support – always keeping the needs of our customers front and center."
"This award is a great joy for us and, above all, a recognition of our entire customer service team. Good service is not created by processes alone, but by people who listen, think along, and are there for our customers every day. Winning the 'Customer Service of the Year' award confirms that we are on the right track with this approach – and motivates us to deliver on it each and every day."
"Being named 'Customer Service of the Year' for the third time is a huge joy for all of us at Lease a Bike. Above all, this repeated success shows us one thing: we are on the right track. Our goal is to always stand unconditionally on our customers' side. That is why no development or process takes place here without being thought through from the perspective of those who use our company bike leasing every day. At Lease a Bike, customer service is not an isolated department, but something that runs through everything we do.
“Trust isn't built on a single positive experience, but on reliability in every interaction. That is precisely what our team strives for day after day. Today, excellent customer service plays just as crucial a role in a brand's success as the product itself. As a premium brand, we consider it our responsibility to our end customers to offer a seamless overall package across the entire customer experience. The fact that this commitment has now been recognized externally once again makes us particularly proud – and motivates us to continue upholding this high standard.”
"Winning the 'Customer Service of the Year' award confirms the path we have chosen. Our ambition is to seamlessly combine customer-centric digital processes with excellent customer service. Digital offerings such as our website, customer portal, and chatbot integrate smoothly with personal customer contact. Our motivation for participating was the desire for a neutral reflection: where do we stand, and what can we improve? Even during the competition, we received valuable feedback and put it into practice right away. This drives us to make our service for customers in Duisburg and nationwide even simpler every day."
"For us, customer service means far more than simply processing inquiries. It shapes the entire relationship with our customers and contributes significantly to the sustainable success of our company. In a time when products and services are becoming increasingly comparable, excellent customer service is a key differentiator and a major competitive advantage. For us, modern technologies and personal customer proximity are not opposites, but complement each other to create a powerful and future-oriented service experience.For our team, this award is also a special recognition of their daily hard work. It motivates us to continue acting with passion, reliability, willingness to innovate, and genuine customer proximity. Because every interaction counts – and every satisfied customer is a shared success."
"We are very proud of this award. Receiving this honor in Germany clearly confirms one of VistaPrint's core principles: consistently putting our customers at the center of everything we do. What makes our customer service unique is that we go far beyond traditional support by offering direct design assistance. Our customer service team supports our customers with professional advice to help bring their ideas to life. Furthermore, the German market has particularly high standards for quality, which makes this ESCDA award all the more meaningful to us. The award is a valuable recognition of the outstanding work our teams deliver every day."
"Great customer service doesn't happen by chance. It takes people who see beyond processes and go the extra mile every day with genuine passion. I am proud of my team, who listens every day, shows empathy, and finds solutions – quickly, individually, and always as equals. Our goal: to build lasting relationships and turn every interaction into a positive experience."
"Winning 1st place in our industry in our very first participation in the 'Customer Service of the Year' benchmark fills all of us at Witt with immense pride and great joy. This award is far more than just a seal—it is direct appreciation for the daily passion, empathy, and professionalism of our entire service team. For us, excellent customer service is not merely a process, but a genuine promise to our customers. Our vision for Witt customer service is clear: we want to combine personal proximity and honest trust with state-of-the-art, intelligent service solutions. Technology supports us in becoming even faster and more flexible, but the decisive difference will always be the human being who listens, understands, and inspires. The award confirms that we are on the right track and noticeably motivates us to continuously evolve our service quality and set standards in customer dialogue day in, day out."